Neuroethics

"Neuromarketing": Unethical Advertising? (Podcast)

Issues: 

Should advertisers probe human minds as a means of boosting product sales? In a recent article in the online version of The Atlanta Journal-Constitution, David Wahlberg describes a new use for an emerging technology that has some people scratching their heads.1 Using sophisticated MRI scanners, doctors at Emory University in Atlanta, Georgia are studying changes in brain activity that occur as people process images.

Podcast Episode: 
7

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